Custom made vector graphics. Some include hand drawn raster images that have been converted to vector format and implemented into final designs.
AGENCY WORK
AGENCY MARKETING DESIGN SAMPLES
CATALOGS
This was a project to replace an existing but outdated catalog for a photoluminescent product line with a brand new catalog combining said products with the newer custom signage product line. The end goal was to keep the catalog as compact as possible while still successfully demonstrating the wide assortment of products available.
Final Catalog Cover
Unused Catalog Cover
Catalog Table of Contents
Catalog Page 2
Catalog Page 3
Catalog Page 4
Catalog Page 5
Catalog Page 6
Catalog Page 7
Catalog Page 8
Catalog Page 9
Catalog Page 10
Catalog Back Cover
SOCIAL MEDIA ILLUSTRATED GRAPHICS
Hand drawn cartoons of employees converted to vectors and combined into full vector graphics to be used for social media posts and various types of online marketing. I drew an entire library of each employee to be used interchangeably with generic graphics as well as specialized drawings for specific events or holidays.
INFOGRAPHICS
Infographic project mock up. The project was meant to pitch a fully detailed infographic or series of infographics to better illustrate the processes and operations for the agencies that fall under the Skilcraft Industries umbrella. Ultimately, the pitch was put on indefinite hold due to more pressing issues arising from the nationwide pandemic challenges and this would become that final draft until further notice.
PRODUCTION ART
Samples of production artwork for custom signage. Most of the time I designed the signage from scratch but there were still instances in which the customers and clients would provide most or all of the necessary art assets. I would format and edit these assets to the required parameters of our software and printing/cutting machinery. Occasionally I would need to edit low resolution images or reformat them into working vector files.
CUSTOM SIGNAGE EXAMPLES
Various samples of custom signage final proofs and templates designed by me. Proofs were sent to customers and clients for feedback and approval coming back to me to prepare the final print and cut files. Jobs could vary from a single sign made to many signs across several full sheets of material.
CUSTOM SIGNAGE TEMPLATES
In addition to the general custom signage and marketing designs, I have worked on specialized projects that often required large quantities of specifics types of signage or marketing materials. 2020 and 2021 saw a large demand in COVID-19 related signage, for example. Customers and clients looking for ADA compliant signage solutions often needed to order signs for entire office buildings, often hundreds of signs.
